Melco Crown Entertainment has ambitious plans in progress to develop a yet-to-be-named hotel-casino complex on the prime real estate of the Macau Peninsula shoreline. Located near the current Macau Ferry Terminal, this site is ideally located for a three-pronged development that comprises a casino, a hotel and high-end serviced apartments which will primarily target day tourists to Macau.

Together with City of Dreams, Altira Macau and Mocha Clubs, this new development, once completed, will consolidate Melco Crown Entertainment's presence throughout Macau.